Starling Group
Introduction to company
Starling group founded in 1986 is one of the first family offices globally dedicated to investing in the private equity funds and venture capital class. Since then it has grown into a respected trusted and highly successful family office with a global investment portfolio. Starling today boasts of an extensive and diversified global portfolio consisting of buyout funds and venture capital funds with exposure to various private equity markets such as the North American, European, and Asian private equity markets.
Computerization / Software Requirements
Starling group were completely working manually in each department before ZOHO apps, all of their department including sales, operation, marketing, finance, and Human resources were totally relying on manual systems, and they were looking for CRM, Finance, HR, and Employees Traveling expense management system.
Challenges
Due to a large number of employees and spelled across 3 countries they were not able to track employees and the cases of investments and their status, Along with its getting really difficult to manage employees and their traveling expenses management as they are always moving remotely across the globe and the backlog works for piles up converting it into a tedious job for operation and finance.
Solution
AL-FAHAD proposed and Implemented ZOHO ONE in which ZOHO CRM for their sales operation management, ZOHO Books for purchase management, ZOHO Expense for employees expense management, and ZOHO PEOPLE for Human Resource management in starling Group as a whole package via ZOHO ONE Apps.
Benefits
Now Starling is using centralize platform streamlined with end to end integrated system on cloud technology provided by ZOHO, They are successfully driving the business at a smoother pace now. Their employees are happy and streamlined, all the expense doesn’t matter it took place either in France, Saudi Arabia or UAE it hits the system real-time and cases are expedited same time.
Results
Now they are able to track the employee’s expenses, their investment journey, and their People with the help of ZOHO ONE with a single click, their owners are aligned and their business is smooth.